Brief

To redesign the website for CWA, an established events agency with over 50 years of experience, as part of their repositioning into a full-service creative agency following the pandemic.

To redesign the website for CWA, an established events agency with over 50 years of experience, as part of their repositioning into a full-service creative agency following the pandemic.

To redesign the website for CWA, an established events agency with over 50 years of experience, as part of their repositioning into a full-service creative agency following the pandemic.

The challenge

Create a digital experience that reflected CWA’s expanded global offering while balancing the agency’s long-standing credibility with a more contemporary and innovative identity. The platform also needed to support new digital tools and improve accessibility to internal and client-facing assets.

Create a digital experience that reflected CWA’s expanded global offering while balancing the agency’s long-standing credibility with a more contemporary and innovative identity. The platform also needed to support new digital tools and improve accessibility to internal and client-facing assets.

Create a digital experience that reflected CWA’s expanded global offering while balancing the agency’s long-standing credibility with a more contemporary and innovative identity. The platform also needed to support new digital tools and improve accessibility to internal and client-facing assets.

Outcome

Using CWA’s existing signature colour palette, the new website introduced a modern and timeless visual direction that aligned with the agency’s evolution. Alongside the refreshed digital experience, a bespoke carbon calculator app and custom Digital Asset Management System were developed, creating a more connected, accessible, and future-focused platform for both clients and internal teams.

Using CWA’s existing signature colour palette, the new website introduced a modern and timeless visual direction that aligned with the agency’s evolution. Alongside the refreshed digital experience, a bespoke carbon calculator app and custom Digital Asset Management System were developed, creating a more connected, accessible, and future-focused platform for both clients and internal teams.

Using CWA’s existing signature colour palette, the new website introduced a modern and timeless visual direction that aligned with the agency’s evolution. Alongside the refreshed digital experience, a bespoke carbon calculator app and custom Digital Asset Management System were developed, creating a more connected, accessible, and future-focused platform for both clients and internal teams.

Service

• UX/UI Design

• UX/UI Design

Deliverables

  • Responsive UI design

  • Bespoke Carbon Calculator App

  • Custom Digital Asset Management System

  • Responsive Web Design

  • Digital Brand Direction

  • Responsive UI design

  • Bespoke Carbon Calculator App

  • Custom Digital Asset Management System

  • Responsive Web Design

  • Digital Brand Direction

Sector

Creative Industry

Creative Industry

Whilst at

CWA

CWA